Car insurance companies must increase
their rates due to losses and inflation, but people are upset with these
increases.
Opportunity: Car
insurance companies are forced to increase their rates due to inflation and losses
that the companies are impacted by, however, drivers believe that being claim
free and over a certain age, they are safe from these increases.
The Who: Licensed
drivers over the age of 16.
The What: License
drivers are being hit on high rate increases
The Why: These
rate increases are done to compensate the losses and inflation rates that have
affected the area and the insurance companies
Testing the who:
Every licensed driver in the world at one point has experienced a rate increase
on their policies, even though they are claim free and are over a certain age.
Inflation occurs everywhere in the world; therefore, the cost of living is not as
cheap as it used to be. Some drivers may not be paying for their own insurance
since they may be under another person’s policy, but the person who is paying
for the insurance will become affected. This might not be the case if these
people are uninsured. But specifically, in the United States, it is illegal not
to have insurance, so we can assume almost everyone in the United States who is
a licensed driver is affected.
Testing the
what: There may be some boundaries to this test, because people may want insurance
companies to justify their impacts, but insurance companies will never present
their numbers towards the public. Licensed drivers who are not paying for their
insurance since they are listed under another person’s policy will not become
affected by this issue. Another issue is that most insurance companies who have
obtained a “new business”, or new customer, they will be more than likely to
give them a big “new business” discount for their first term, where customers
are not aware of, therefore, they believe that another company is giving them a
better deal, or that they are safe from rate increases.
Testing the
why: Rate increases are necessary for insurance companies to stay in business.
There are more cars in the roads, leading to more accidents and risks.
Insurance companies are paying out so much that if they do not increase their
rates, they would go bankrupt. In addition to that, inflation causes everything
to become much more expensive. These things include the cost to repair a vehicle,
such as labor and car parts, medical costs etc. Especially with newer vehicles,
having a higher skilled worker is required to fix the vehicle, therefore the
cost of labor will increase. Lower skilled workers are unable to change new
cars since they may not be familiar with the new sensors, backup camera, new
electrical system, etc.
Interviews:
·
My
first interviewer was my 70-year-old neighbor, he is upset that his insurance
rates have increased last month after renewal. He stated that he has been a loyal
customer for years and is offended that his insurance company is forcing him to
pay more because of other people’s accidents. He stated he called the insurance
company to complain, but they told him about inflation, but he didn’t think it
was a good answer since he got a better quote with another company. He ended up
cancelling because another company got him a better quote.
·
My
second interviewer was actually a co-worker of mine, she is in her 20’s and has
worked in insurance. She informed me her insurance went up this year, and she
is not actually upset about it. She understands the situation behind the issue,
and that she felt like she didn’t want to keep switching companies because she
knew it was going to eventually increase if she switches. She did mention that
it would be nice of insurance companies only penalized the people involved in
these claims, but they already do penalize them for that. Most of the time,
these people end up cancelling because they do not want to pay these surcharges,
therefore, the company would end up having to increase their rates anyways.
·
My
third interviewer is also a neighbor of mine. She is a woman in her early 60’s,
and she believes that her insurance company is the best! She told me that all her
friends have been complaining about their huge insurance increases, whereas her
premium only slightly went up. She mentioned she was going to stick with this company
and believes other insurance companies are just ripping people off on purpose.
·
My fourth
interviewer is my classmate. He is in his early 20’s and mentioned that his insurance
rates are very high. He completely understands though, since he is under 25,
his rates are going to be high since he is a bigger “risk”. He mentioned that insurance
companies probably shouldn’t assume every 20-year-old is the same, and that
they should be personally analyzed and observed, including driving records, to
give them the best rate. He thinks that insurance companies only have the desire
to rip people off.
·
My
fifth interviewer is one of my good friends who lives in South Florida. She
stated in the beginning she was very upset that her insurance rates went up
after Hurricane Matthew and did not want to be penalized for others filing a
claim. She decided to stay with that company because she didn’t feel like going
through the process of setting up a new policy. However, she stated she had a
change of heart ever since Irma hit Miami. She told me she now understands that
had her insurance never went up, the company may not have been able to pay for
the damages that occurred after Irma.
After interviewing
everyone, I realized how upset people get and how much insurance rates really
affect an individual. I believe that mainly it is because having car insurance is
so important, and people are trying to find the best rates possible to fit
their lifestyle. Most of my interviewers view insurance companies are “scammers”
and they are out to get their money. Some of them provided me with ideas that
they think would be beneficial, such as my fourth interviewer. It was nice to learn
from my second interviewer, since she had insurance experience and gave me the
peace of mind that not only people who file claims are paying the rate
increases, but they are also paying an accident surcharge. Lastly, my fifth
interviewee gave me another perspective of insurance companies after natural
disasters. At first, herself believed that the company just wanted they paid
for back, however, they had to increase their rates in order to protect not
only their company, but you as an insurer too.
Hey Michelle!
ReplyDeleteYou made a really interesting point on how important car insurance rates. I thought it was interesting how the rates are important to all ages and the increase will not discriminate even for long time customers. With the increasing rates, I wonder if Geico will even be able to keep their slogan.